Memoize London - Perfume | Niche Story
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Explore Fragrances

Memoize London

Recall that helping the environment, ensuring that the brand’s products are sourced responsibly, and minimizing the carbon footprint are among Memoize London's values.

The company is pleased to be a Cruelty-Free partner of PETA. Additionally, Memoize London is working to obtain Leaping Bunny accreditation. Animals are not used in the testing of any of their products or components.

The two main collections, the Light and Dark Range, are mirror images of each other's scents. While the Dark Range is luxurious and knowingly self-indulgent, the Light Range is meant to be brilliant and beautiful.

Memoize London is constantly expanding its exclusive line, where everyone can express themselves creatively. This collection of fragrances is all about unusual olfactory renderings and unconventional combinations, whether through one-of-a-kind partnerships.

Journey

Holly Hutchinson started Memoize London with the intention of making perfume using a different methodology after working for seven years at a multinational perfume firm creating niche scent goods.

The idea was to create genuinely distinctive and fashionable fragrances that are easy to wear while still having a custom, handmade feel.

In order to do this, Holly assembled a highly skilled group of British perfumers and used ingredients gathered from the most reliable material suppliers worldwide to create an exceptional range of fragrances.

Types & Varieties

This niche fragrance brand, Maison Violet, offers a range of unisex perfumes. Some of its perfumes are Anima, Concordia, Artem, Veritas, and Solis, perfumes for men and women.